Rank Math vs. Yoast – 2023 Review

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Hey there, bloggers and website owners! Today, we’re comparing Rank Math SEO vs Yoast SEO – two popular SEO plugins. It’s time to boost your website’s search engine visibility and attract more visitors, and this review will help you make teh right decision.

When I started blogging about 3 years ago, Many SEO plugins existed but one of the most popular SEO plugins was Yoast SEO, and at the time, I thought it was perfect but then Rank Math came on the scene, and Man, it knocked Yoast SEO out of the park.

To be frank, in terms of improving SEO both give a fair competitive advantage above others and can significantly help improve rankings on Google. However, This post focuses on the comparison of the benefits offered by each service for people looking to improve their search engine optimization.

Overview of Yoast SEO and Rank math SEO

Overview of Yoast SEO

Yoast SEO is one of the leading WordPress plugin for SEO optimization. It was established in 2010. it gives valuable insights such as real-time feedback, it analyses on-page SEO, and XML sitemaps.

To me, it is fairly user-friendly and constantly updated, it does maintain its polarity as being well trusted. However, Yoast SEO needs to watch it’s back.

Overview of Rank Math

Rank Math has become popular WordPress SEO plugin that competes with Yoast SEO because it takes as a comprehensive approach when  it comes on to giving optimal solutions for optimising websites.

It was established by MyThemeShop, it, like Yoast SEO, offers a range of features to enhance on-page SEO, helping users optimize their posts with relevant keywords, meta tags, and readability improvements that help content creators and website owners boost search engine rankings.

Yoast SEO Vs. Rank Math Free Features

I switched over to Rank Math SEO plugin the minute it came on the scene. I did it because what I get in Rank Math using the free plan far exceeds that which I used to get when I was on Yoast SEO.  

Shared Features Between Rank Math and Yoast SEO Plugin

 Lets dig deeper to find out.

As someone who has used both Yoast SEO and Rank Math, I highly recommend Rank Math for its range of common free features that cater to your SEO needs. Here’s a list of the major shared features that you can benefit from using either plugin:

1. SEO Templates: Create consistent SEO titles and descriptions for your content with ease.
2. XML Sitemap and Sitewide Schema Markup: Generate XML sitemaps to enhance website indexing and improve content understanding by search engines. Also, add sitewide schema markup for better SEO.
3. Breadcrumbs: Enhance visitor navigation by displaying the hierarchical structure of your pages.
4. Search Console Integration: Both plugins provide features related to Google Search Console, aiding in website performance analysis.
5. Internal Link Counter: Keep track of internal links on your website for better content organization.
6. WooCommerce SEO Support: Optimize WooCommerce product pages with custom descriptors and titles.

Do you want mediocre seo performance?

I think any content creator want to maximize their ranking, and as such Rank Math has by far out weighed YOAST SEO plugin with these features.

What differentiate Rank Math from Yoast SEO Plugin?

1. Multiple Keyword Analysis: Analyze up to five keywords for free with Rank Math, allowing you to target a broader range of search terms and increase content visibility.
2.   Local SEO and Image SEO: Rank Math goes beyond regular SEO and offers specialized features for local SEO optimization and image SEO, ensuring your site is well-optimized for local searches and image-based queries.
3.   404 Error Manager: Rank Math’s handy tool helps you handle broken link pages, improving user experience and preventing negative impacts on your website’s SEO.
4.   Redirection: Easily set up and manage URL redirects with Rank Math, ensuring that the reader has a good experience. There is an auto repost feature in the redirection which reroutes blog posts. So, for example, if you change the link of a website, this feature allows you to automatically send the reader to the new link. This is smooth navigation for users and preserving SEO value when making changes to your site’s structure.
5.   Instant Indexing: Basically, Rank Math allows your blog post to seamlessly rank in Google, once you have set up Google Search Console. as opposed to Yoast where you have to manually request to index each article, which can be daunting.
6.   Role Manager: With Yoast SEO, what the editor and role manager can do is limited. On the other hand with Rank Math, you literally can select what every role can do. This increases accountability on your website.
7.   Social Preview: With Rank math, it gives a preview of what your article will look like if it is posted on Facebook or Twitter, and therefore allows you to adjust as you feel pleased. This is simple because building brand awareness is crucial through social media marketing.
8.  Category Stripping: If you want to rank in Google search engines, you can strip the category base automatically so that when you write a blog post, whatever your keyword is Rank Math will optimally place you in Google because it tells Google exactly what the post is about.

There are more free features that distinguish Rank Math SEO from Yoast SEO, but I have only chosen these to comment on.

Paid Features of Yoast SEO vs  Paid Features of Rank Math

Paid Features of Yoast SEO:

1. Social Previews: Get a preview of how your content will appear on social media platforms.
2. Article Optimization for Synonyms and Related Keyphrases: Enhance your content by optimizing it for relevant synonyms and related keywords.
3. Automatic Internal Linking Suggestions: Receive helpful suggestions for internal linking within your website.
4. Content Insights: Gain valuable insights into your content’s performance and SEO.
5. Redirect Manager: Easily manage URL redirects for better user experience and SEO preservation.
6. Focus Keyword Export: Export and analyze your focus keywords for deeper SEO analysis.
7. Free of Ads: Enjoy a premium experience without any distracting advertisements.

Paid Features of Rank Math:

1. Advanced Google Analytics Integration: Seamlessly integrate with Google Analytics for in-depth website traffic analysis.
2. Keyword Rank Tracker: Keep track of your keyword rankings to monitor your SEO progress.
3. Advanced Schema Generator: Generate advanced schema markup to enhance search engine understanding of your content.
4. SEO Performance Email Reports: Receive regular email reports on your website’s SEO performance.
5. Google Trends Integration: Stay up-to-date with the latest search trends to optimize your content accordingly.
6. NEWS SEO, Image SEO, Video SEO Sitemaps: Optimize your news, image, and video content for better visibility in search results.
7. Local SEO PRO – Multiple Locations: Boost your local SEO efforts with support for multiple locations.
8. WooCommerce SEO PRO: Optimize your WooCommerce product pages to drive more traffic and conversions.
9. Advanced Post Filtering: Easily filter and manage your posts with advanced options.
10. Track Top 5 Winning & Losing Keywords: Monitor the performance of your top-performing and underperforming keywords.
11. Track Top 5 Winning & Losing Posts: Keep an eye on your most successful and least successful posts.
12. Custom Schema Builder: Create and implement custom schema markup to suit your specific needs.

Rank Math Vs Yoast: Pricing

Rank Math:

Rank Math’s premium version offers two pricing plans:

• Pro at $59, which is perfect for solo website owners looking to use Rank Math on their personal sites.
• Business at $199, designed specifically for agencies or businesses utilizing Rank Math on client websites.

Despite being labeled as “launch prices,” these rates have remained consistent for months, highlighting Rank Math’s dedication to providing value to its users.

Even if Rank Math decides to raise the price back to its original figures ($129 & $429), it will still outperform its competitors and offer better value compared to Yoast SEO.

Yoast SEO:

Yoast SEO provides two premium plan options:

• The core premium plugin.
• Specialized add-ons for specific use cases, such as WooCommerce SEO, local SEO, news SEO, or video SEO.

For the core plugin, the cost is $89, but it is limited to a single site. If you wish to add additional licenses for more sites, you will have to pay extra, despite the discounted rates.

Important piece of information:

For example, let’s consider the scenario where you have 7 sites. With Yoast SEO, you would be required to pay over $600+, whereas Rank Math would only cost you $59 for unlimited sites.

Clearly, Rank Math offers significantly more value at a cheaper price.

As someone who has used Rank Math and can attest to its efficacy, I highly recommend it for its competitive pricing and extensive features.

Whether you’re a solo website owner or run an agency, Rank Math’s pricing plans cater to your needs while delivering top-notch performance.

So, why pay more for less? Why sink money down the drain with YOAST?

Moment of decision:  Rank Math SEO Vs Yoast SEO, which SEO plugin is stronger?

1. Set-up: Both Rank Math and Yoast make setting up a breeze, but what sets Rank Math apart is its thoughtful approach in catering to both beginners and advanced users with its ‘Easy’ and ‘Advanced’ settings.
2. Features: This is where Rank Math shines! It goes above and beyond Yoast SEO by providing an impressive array of free features. Not only that, but you also get basic versions of features found in Yoast SEO Premium and add-ons, like the comprehensive Local SEO solution.
3. User-Friendliness: The choice between Rank Math and Yoast SEO comes down to personal preference. Yoast SEO offers more options for editing with its meta box and sidebar, while Rank Math offers an intuitive interface that many users find convenient.
4. Pricing: Rank Math scores again with its more budget-friendly and extensive range of packages. With Rank Math’s Premium pricing, you get the added perk of unlimited multi-site use, all wrapped up in one comprehensive price. Yoast SEO, on the other hand, tends to separate its offerings into add-ons and Premium packages, which may lead to higher costs.

On a Final Note: Rank Math SEO vs Yoast SEO

Considering all these factors, After this comprehensive review of Rank Math SEO vs Yoast SEO, I confidently declare Rank Math as the winner. It’s a comprehensive SEO solution that not only offers robust features but also proves to be more cost-effective and user-friendly compared to Yoast SEO.

So, whether you want to go premium or stick to the free plan, you’ll still have a far better experience with Rank Math.

With proper keyword research, a solid content writing strategy, and Rank Math by your side, you can take your blog to new heights. Don’t be like me, seize the opportunity to make the most of Rank Math’s features and benefits!

NB: If you haven’t yet started a blog, learn more here.

So, the ball is in your court, my friend. You decide what’s best for your blog’s success. I don’t recommend foolishness, and with Rank Math in your back pocket, you can slay your rankings and reach new levels of success. 

Choose Wise and Good luck!

Peace!!!

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