choose a niche for your blog

How to choose a niche for your blog

Disclaimer: This post may contain affiliate links, meaning we get a small commission if you make a purchase through our link at no extra cost to you. For more information, please visit our Disclaimer Page.

Sharing the love

Are you thinking about starting a blog, but you’re just not so sure about your niche? Today, you will learn how to choose a niche for your blog.

If you haven’t yet started your blog yet, I have a full guide on how to start a blog in 2020, where I take you through every single step

I will explain how to choose a niche for your blog. Perhaps you have a general idea, but you want to narrow it down some more?

Trying to determine a niche can be a huge roadblock for many bloggers. Having a niche is the first thing you should decide because everything you do after is based on that.

Today, I”m going help you fix all that as I go through how to choose a niche for your blog.

First things first, Grab Your Worksheet for Choosing Your Blog Niche

Why Do You Need to Choose a niche for your blog?

Does having a niche matters?

It’s not a compulsory thing to do to set up and run your blog. You can have a blog that focuses on just about anything.

However, if you want to start making money from your blog, you most certainly need to decide on a niche to base your content around.

Imagine this, when you write about all kinds of things, your readers will not always be interested in your content because what they saw yesterday and was interested, is not what they will see today.

Your blog will not convince readers to leave their email with you or they may not even come back to your blog.

Generally speaking, users of your blog sign up for your emails because they have an interest in your future content.

If you start your blog writing about online business or making money online through blogging and then shift to write about home remedies in a couple of weeks, then that is only going to push readers away.

I know you get the gist now. You do see how important having a niche is. It keeps readers interactive with your content.

Where to Start To Choose a niche for your blog?

Start Brainstorming.

choose a niche for your blog

So, you’ve been thinking about starting a blog with so many ideas.

Control your thoughts and be decisive and purposeful as you brainstorm. It will all be in front of you on paper for you to see.

Grab this free workbook that will help you decide what your blog niche is.

What are the three main things you would say you’re very passionate about or have a wealth of knowledge in?

Don’t limit yourself. It could be about cooking, gardening, sewing, fashion, music, whatever it is write them down.

Now, look at these top three topics you have written down.

From the list, which a lot of people have an interest in?

In order for you to monetize your blog quickly, you need something that has a huge amount of people are searching for, so you have the ability to monetize your blog.

For example, if the niche is sewing? What are you sewing? Is it crocheting? Is it clothing? If so, is it for adults or children? You have to be really specific.

You see the gist now?

Maybe you used to struggle with certain insecurities, but how have you overcome it?

What were the struggles you faced?

Do you plan to help people who are experiencing what you once struggled with?

Do you want to apply it to both genders? Want to help the same age group?

Are you talented in a particular area and would like to teach that skill to women, men?

This is what it boils down to. You have to zoom in on it.


The more you zoom in on a topic, you will realize that you can go even more specific. When you have a niche blog, you will be able to capture the behavioral patterns of visitors to your blog and make content around those insights.

You will get to you get to focus on more quality content.

After you have picked your niche, the next step is to decide on a domain name and start to set up your blog.


Finding a niche can help you:

  • Having a niche blog with your originality will make you stand out.
  • When you niche down, you’re better able to tailor your products.
  • You’ll be better able to structure your message directly to your audience.
  • Make it easy to craft copy, speaking directly to your audience.
  • Readers will find you more easily.

If you can answer three questions, then you have chosen a good niche:

  1. What problems will you solve?
  2. Whose problem will you solve?
  3. How will you solve it and make their lives better?

Your objective is to tackle specific problems by offering specific solutions for a specific audience.

A great niche is unique. It makes you excited just thinking; you’re vibrant and enthusiastic, even just thinking about it.

A good niche provides authentic value because people truly are seeking what you offer.

It can evolve in a reputable brand.

How to choose a niche for your blog

Isn’t that amazing?

The truth of the matter is you can’t solve everything for everyone. You don’t have expertise in every area, and that is fine.

 So, it’s quite alright if you can’t satisfy everyone’s needs rather focus on areas that you are good at or passionate about learning and build on that.

Competition is tough but even you can find a niche and inject your personality in your niche blog, with consistency and hard work, you’ll be running the internet ablaze, and in no time, you’ll have brand authority.

Enjoyed this post, I’d love for you to pin it and share it.

Also, what about this post stand out the most to you?

Sharing the love

Leave a Reply

Your email address will not be published. Required fields are marked *